Rabbit Running

Monica and Jill created rabbit because they wanted something better. They were both lifelong runners and tried all the running apparel out there, but we never found anything they loved. With athletic apparel everywhere you look, it’s hard to believe that no one had perfected the running short, but that’s exactly how it felt. Some things were too complicated, others too fussy, and plenty were downright ugly. Even worse, none seemed to really consider the distinct activity of running and the legitimate and specific needs of the runner.

They thought about this problem for quite a while and finally decided to solve it themselves.

Monica has been in the running business for 20 years, and she’s owned a running store for 13 years, so they weren’t exactly starting from scratch. They had a pretty good idea what customers like and what they don’t. rabbit is the result of Monica’s experience and Jill’s unabashed perfectionism, and really believe it is the best running apparel you can find anywhere.

Visit: Rabbit Running